Graeme was chief operating officer – and later president and managing director – of NetJets Europe. He was a member of the high profile team that re-launched NetJets; under his stewardship, revenue increased from $40 million to $1.2 billion in under a decade.

Previously ...
  • North America president of TFC Gmbh (data broadcasting services joint venture between BT and Deutsche Bank)
  • Several exec roles in media and telecoms companies in Europe, US and Asia
  • Key member of the team that launched MTV in Europe

Andrey is our operating advisory chairman, guiding and advising on our operations. He’s a mathematician by training – specialising in statistics and chaos theory – and used his skills to develop largest gaming platform in Russia, an enterprise he went on to run.

Previously ...
  • Headed research and development for the Russian Treasury, where he developed a number of important anti-counterfeiting tools to protect bank notes and passports
  • Holds more than 100 patents in chemistry, optics and nanotechnology

Bruce has 25 years' media industry operating experience, with a rich and varied background at senior levels in many of the industry’s leading companies.

Previously ...
  • Part of the original MTV team responsible for growing the business throughout Europe, he spent more than eight years with the broadcaster
  • The first chief executive of UK Gold and UK Living – taking the company from start-up to sale, rewarding investors with a 1000% return
  • Responsible for all entertainment channels at BskyB (Sky 1, Sky Movies, Sky News, and all joint venture channels), and creating Sky Box Office
  • Chief executive of Fox Kids Europe (100 million homes in 57 countries), and responsible for stock price increase of 300% to €11
  • Chief executive of HIT Entertainment which he joined as part of a £500 million public to private transaction (renowned children's properties Barney, Bob the Builder, Thomas & Friends)

Michael is responsible for sourcing new deals and managing investments in all forms of digital and linear content.

Previously ...
  • Founded Pierce Williams Entertainment, which financed and produced nine feature films, with combined revenues of over $200 million, including ‘The Cooler’, nominated for an Academy Award and a Golden Globe
  • Co-founded Zero Gravity Management, a successful literary and talent agency
  • Active private investor in new digital media

Joanna organises for Founding Partner and Chief Executive, Bruce Steinberg. She also looks after day-to-day business in our London operation.

Previously ...
  • Responsible for content and delivery of four fashion titles for Northstar, a multi-channel content agency
  • Worked her way up from a standing start as an editorial assistant

Bob looks after operational and financial due diligence, and seeks out growth opportunities in digital.

Previously ...
  • Worked with media, travel and retail global market leaders in LEK Consulting
  • Degree in philosophy and business management from Cambridge
  • Former stand-up comedian and life-long gaming obsessive
  • Better than anyone you'll ever meet at the NFL football game, Madden; takes on all challengers and beats them hollow – including you

Ed develops our incubation businesses – building cutting edge digital entertainment platforms – and supports pipeline and acquisition activities.

Previously ...
  • Managed NetJets Europe's expansion strategy into new and high-growth markets, successfully enhancing its Russian business and catalysing early stage growth in India
  • Studied resource economics at Cambridge
  • Nothing if not adventurous – he was a professional snowboarder, competing at world level for 6 years during his student years

Brendan ensures that the technical pieces of our projects fit together properly. He also has a crucial role in carrying out technical due diligence.

Previously ...
  • Start-ups and the start-up environment generally
  • Successes clocked up at BioMed Central, (world's largest open access publisher), Telmap (mobile mapping), YOUhome (fastest growing property agency in the South West), EquiSight (live sport streaming), Faculty of 1000 (technology peer reviews), Wozzon (event database retailer)
  • Doctorate in distributed computing systems from Trinity College, Dublin

Chris is a key member of our portfolio team and advises clients on new early stage digital media and on technology investment opportunities in the UK and US. He also works hands-on with portfolio businesses, helping define future strategy and maximising value.

Previously ...
  • Four years in Accenture's strategy practice
  • Grew up in India and Turkey, and graduated from the University of Manchester

Meir is responsible for identifying and pursuing investment opportunities. He also works with the senior teams of our portfolio companies to help them expand their horizons and perform better.

Previously ...
  • He's a seasoned consumer industries professional, across consumer, retail and media
  • Finance, strategy and commercial experience in world class brands such as Unilever, Kingfisher, Tesco, HIT Entertainment, BBC
  • Negotiated numerous joint ventures and personally responsible for over £150 million spend on acquisition investment – sites, brands, operations and intellectual property
  • Is very proud of having sold over 25 million gallons of soda and over a million tins of Quality Street while running Tesco's Impulse trading category

Mel organises for founding partner and president, Michael Pierce. She also looks after all day-to-day business in our Los Angeles operation.

Previously ...
  • Has always specialised in assisting high profile entrepreneurs
  • Set up and runs her own producer's rep company – to date successfully placing more than 12 films
  • Born and raised in Johannesburg

Peter's role is to make sure we're riding the wave of internet entertainment, mobile comms and social.

Previously ...
  • Digital services innovator for Warner Music
  • Mobile tech innovator for Nokia, Siemens, and Jamster
  • Lectures at university level on online marketing and innovation
  • Published researcher in online social networking and computer mediated communication
  • Masters from University of Southern California's Annenberg School for Communication and Journalism

Rahul is responsible for the fund structuring, finance and regulatory functions of our business. He’s also a member of the executive team with oversight of M&A and business development.

Previously ...
  • Director of corporate development for NetJets Europe, responsible for M&A, corporate strategy and oversight of their card programmes
  • Masters in finance and economics from London School of Economics, with a first degree in mathematics and economics from the University of Leeds

Terry's role is to bridge the gap between technology and business as part of setting our overall IT strategy.

Previously ...
  • 27 years' experience in the IT industry – everything from mainframe computer ops to consulting
  • Worked for businesses as varied in size, scope and national location as Digital, DSM, Pioneer, Credit Suisse, BT, eVentures and NetJets Europe
  • Computer science degree from the University of South Australia

Sophie assists Founding Partner and Co-Chairman, Graeme Weston.

Previously ...
  • Has always specialised in assisting high profile, entrepreneurial individuals to build, manage or sell innovative, sector-leading international companies
  • Cambridge graduate

Sam works collaboratively with our portfolio companies to improve their creative quality and capabilities. She also leads the creative development of our incubation businesses, as well as being responsible for our own branding and design needs.

Previously ...
  • She's a brand and design professional with considerable practical experience
  • Led brand and design at NetJets Europe
  • Part of the marketing and business development team at Marquis Jet
  • Started her career with leading London design agency, Razorfish
Graeme WestonAndrey CheglakovBruce SteinbergMichael Pierce